Monday, September 5, 2011
The main problem with the insurance email is that is way too technical and unclear. The first paragraph is very confusing and that is a serious problem since if people don’t like the start of the email they are less likely to read it in detail and just skim through it. It doesn’t explain the change in a clear way and doesn’t tell people what the benefits of this new thing are. I find it is important to get the employees to be for any change or your run the risk of them not doing it or not doing it correctly. The email should get the employees excited in and agree with the change, but it does not do that. This email would just leave employees scratching their head and being against the powers above them.